We utilized Glimma AI's interview tool to gain a deeper understanding of what consumers think about both our brand and our competitors. I was pleasantly surprised by how naturally the AI agent asked insightful follow-up questions—it felt more like a genuine conversation than I anticipated. The platform ran seamlessly, providing us with valuable insights into customer motivations and how they view our product range. It offered a much richer understanding of what consumers truly mean when discussing quality and trust, uncovering the perceptions that drive their decisions. I can highly recommend Glimma AI's platform.